Jon Miller references a great resource site Rain Today in his recent post about How to Use Thought Leadership to Build Brands and Nurture Leads.
Speaking of thought leadership - here's my top 6 list of B2B Sales & Marketing resources:
- Rain Today- resources for selling and marketing professional services, they have a free newsletter and lots of articles, and summaries of the reports that they publish
- Miller Heiman - a sales performance consulting company, they publish a well known sales best practices report, and also have a free newsletter, visit their knowledge center for more info
- SiriusDecisions - well known and widely referenced sales and marketing research and consulting company, you can subscribe to their free montly newsletter called SiriusPerspectives
- Babcock & Jenkins - direct and relationship marketing agency, a lot of good content here, in fact the whole site is presented as a resource site with articles and a rss feed
- MarketingSherpa - Resource that publishes useful news, case studies, and best practices data about internet and integrated marketing. Content is available freely for a certain amount of time, as well you can find summaries of their research reports
- B2B related Blogs, that often go beyond the research and provide individual experiences and insight (often missing from some of the high level research)
Great list, Mou! I didn't know about Babcock & Jenkins, and I'm always glad to find a new resource. Keep up the good work!
Posted by: Jon Miller | March 13, 2007 at 11:17 AM
The best way to reach top level executives is through email.Recently i have purchased 50,000 C level executives email list from Acquirelists and the results was amazing. i got a 250% ROI and the otherway is you can clean or update your existing corporate database, where you can update/append emails and data cleansing or hygenie. Iam using Acquirelists as my list vendor.
http://www.acquirelists.com/emailappending-acq.htm
Posted by: Linda Myers | December 28, 2007 at 03:37 PM