cadenceblog

Mixed Media Strategies

Zentation is a tool you can use to upload your slides and sync with your video which I posted previously about. Another web 2.0 site for presentations is slideshare (but there is no video, just slides).

I was browsing Zentation today and came across this brief and entertaining presentation:

Mortality and User Experience - 5:53 5 min talk on why I think of user experience as something sacred.  Given at the first Ignite event in Seattle, WA.

Viewing this presentation reminded me of an article by John Jantsch from Duct Tape Marketing about content and a mixed media strategy where he states:

"On the web, it’s simply not enough to write hard hitting sales copy and call it content. Content, content that educates and builds trust, has become much more active than that and requires a strategic view to be truly effective."

The IT Crowd

And now for something completely different! This is for those of you that love the geeks, are a geek, were a geek, worked in IT, or are amused by absurd hilarious British comedy. I recently come across this post at boingboing, about the second season of  "The IT Crowd":

"The IT Crowd is the nerd sitcom about sysadmins from Graham Linehan, creator of the convulsively, piss-yourself funny Father Ted. The US adaptation of it that NBC picked up is reportedly not so hot, but I loved the Brit version and was immensely pleased when it got picked up for a second season."

I jumped into an episode on youtube, and had to see more. I've now seen the full two seasons, and I found it delightfully funny.

I especially love the performance of Richard Ayoade who plays Maurice Moss.  Here's an interview with Richard discussing his character:

It isn't officially available in North America, there is a DVD released in the UK. There are some episodes on youtube, also there is a link at the bottom of the boingboing post.

Guy Kawasaki - The Art of Innovation (view presentation)

In previous post I mentioned that I had seen Guy Kawasaki speak at CA World 2007. I came across a presentation very similar to the one I saw live. Thanks to  Garr Renoylds  at Presentation Zen for writing about a site called Zentation which provides you an easy way to show your slides in sync with your video.    

Guy Kawasaki - The Art of Innovation 55:38 Guy Kawasaki at the 2007 Event Marketer Conference

Unique Approach to B2B Advertising

I came across a very interesting B2B advertisement:

It won the top honour for best film advertising spot at the International Advertising Festival in Cannes. Watch it at least twice - there is a dissonance that beautifully melts away when you get to the end. The second time watching is a complete joy!

To learn more about this video, visit Epuron's site.